Your MLS Success Blueprint

There is a big shift taking place in the real estate industry right now and it’s your springboard to your future. MLSs have never experienced declines in membership and revenues like they are dealing with now.  As a result, everyone is working harder than ever...

The Business Plan (#2)

In the last article, we talked about the need for organizations to identify who they really are and to develop a business model. Again, Focus Forward sees this as an important component of an organization’s survival strategy in a rapidly shifting world. Too often,...

Organizational Identity (#1)

The first step in any association or MLS strategic planning process is to develop a clear picture of the organizational identity of the group.  This is not an easy process: just as when we first meet a new person in our lives, forming a clear image is a multi-step...